• Follow us


Lose Weight, Eat Smarter, Live Better with Noom

Men’s Journal aims to feature only the best products and services. We update when possible, but deals expire and prices can change. If you buy something via one of our links, we may earn a commission. Questions? Reach us at shop@mensjournal.com.

Are you trying to lose weight? It seems like everyone is these days. But the fact is, being overweight isn’t really the problem; it’s the symptom. Of course, excess fat can lead to physical issues. But more importantly, the extra weight that many of us carry is the result of a larger issue, and is often psychological. Of course we should eat less, and exercise more. But we can’t.

Why? What’s keeping us from shedding those extra pounds? How come every time we lose some weight, it comes right back on? Why can’t we get off the couch? Why can’t we stop snacking between meals?

Noom can help you answer these questions. More than a simple weight-loss program, Noom is a complete lifestyle management system, a behavioral health program—both mental and physical—that pinpoints the issues that cause you to put on pounds.


Losing weight is more than just exercising more, or eating healthier. It’s changing your behavior, it’s getting to the root of the psychological issues that drive us to overeat, or to not go to the gym. And Noom can help.

Noom will assist you in developing behaviors to help you become a stronger, more confident individual. Weight loss is the key tool—and the main benefit.

How Does Noom Work?

Noom combines the power of technology with the empathy of real human coaches to deliver successful behavior change and sustainable weight loss results. It’s a psychology-based program that teaches people how to identify and change the habits that have been holding them back.

Modeled after the Center for Disease Control’s diabetes prevention program, Noom helps users understand personal barriers, set goals, and identify areas of opportunity for change. Once those parameters are set, Noom helps you achieve the personal behavior goals that lead to a better you. Small “non-scale” victories are important; things like gaining confidence and having more energy to lead a happy, healthy life. And you’ll lose weight, too. It’s a total win-win.

Users sign up via the Noom website. After a brief survey, you’re presented with a personalized package customized to your responses. You’re then offered a 14-day trial for just $1! Once you decide that Noom is right for you, you’ll be billed in a lump sum payment. (The most common plan is for 4 months at $30/month.) Right away you’ll be introduced to your Goal Specialist—a personal coach—and begin the daily process of self-improvement through reading articles, setting goals, and learning, learning, learning.

During the first week of the program, the Goal Specialist helps you identify your “Ultimate Why.” (More than just losing weight, Noom users’ Ultimate Why is often a much more personal motivation, like being professionally confident, or getting healthy for their kids.) Each week the Goal Specialist works with you to create a personalized action plan, tracking your current progress and life circumstances. You’ll get weekly, individual one-on-one support from your coach, who is trained to aid in actionable change. You’ll work through day-to-day struggles, get kudos for accomplishments, and discuss the lessons being taught in the curriculum.

How Do I Know I Can Trust Noom Specialists?

More than just employees at a phone bank, all Noom Goal Specialists meet the criteria for eligibility to sit for the National Board Certified Health & Wellness Coach Exam.

That means they have a Bachelor’s degree or higher, or they’re board-certified as a Pharmacy Technician, Physical Therapist, Vocational/Practical/Registered Nurse, or an EMT or Paramedic. Or, they can have 2,000 hours of work experience for the American College of Sports Medicine, National Academy of Sports Medicine, National Council for Certified Personal Trainers, or the National Council on Strength and Fitness. No matter what discipline they work in for a living, Goal Specialists are professional health workers trained to help people just like you.

They’re also trained in a technique called Motivational Interviewing. It’s a counseling approach that aims to bring about behavioral change based on cognitive behavioral therapy (CBT), a goal-oriented psychotherapy treatment that addresses patterns of thinking and/or behavior. By helping you identify the behavior chain (1. Trigger, 2. Thought, 3. Action, 4. Consequence) behind your unhealthy habits, you’ll gain a better understanding of where you struggle—and how to fix it.

What About the Day-To-Day?

The easy-to-use Noom app is like a personal assistant—always by your side. It gives you notifications, reminders, and kudos. It helps you log meals and track calories and exercise. And the database, currently at 426,000 food items, is constantly updating and evolving.

And the best part? There’s no quote-unquote Noom Diet! Nothing is off-limits! Simply use the app to track your calories and nutrition, and make smart choices about what you eat. That’s it.

noom dietNoom

Noom givers you access to a peer group you can reach out to for encouragement or advice—or just a place to vent. It helps you stick to your plan and achieve your goals. The result? Not just a thinner you, but a healthier you. A better you.

Noom’s program can be complimentary with a fitness regimen, such as a keto or paleo diet combined with regular workouts and fitness tracking, but if those programs feel intimidating, Noom stands out well on its own and could even provide more sensible, unrestricted approaches to food. Noom will help you lose weight—and keep it off.

Several peer-reviewed scientific journals have published articles about Noom’s CBT approach, demonstrating its effectiveness. So you know it works. And it works not just because it helps you eat better; it works because it teaches you how to make smarter decisions. It works because it gives you a wiser, more sensible approach to life. It works because it helps you lose weight, gain confidence, exude positive energy, and make more informed choices.

Over 80% of Noom users have lost weight on other weight loss plans only to gain it all back. If you’ve had lifelong struggles with weight loss and/or have tried weight loss programs previously, or if you just want to learn to make better choices in your life and gain the confidence that comes from knowing “you’ve got this,” try Noom today.

Get It: Start your 14-day trial of Noom today!

Check out all the products and gear we’ve selected for Men’s Journal readers here


The 4-week Workout Plan to Lose Weight and Burn Away Belly Fat

How to Lose Your Gut in 10 Days

50 Ways to Accelerate Your Weight Loss

Read More

Leave A Comment

More News


Sony's new A7R IV has their biggest sensor 2019-07-16 13:40:20Sony has debuted its highest-resolution full-frame camera ever with the reveal of the A7R IV. The camera features a 61-megapixel back-illuminated sens

Persol reissues the 4 Lenses style from 1935 2019-07-16 03:19:00Before there were sport shields or wraparound sunglasses, there were the "glacier glasses" that offered full peripheral protection. One of the first

Nomad brings heavy duty upgrades to its cable 2019-07-16 03:00:00Nomad's cable lineup is getting an overhaul for 2019 with some help from their partners at Dupont. The company has wrapped the entirety of their cabl

The 2020 Lincoln Navigator goes monochromatic and adds 2019-07-15 06:00:00The new Lincoln Navigator isn't done collecting accolades, the company has revealed the car's update for 2020 with a new collection of Monochromatic

One of the most incredible photography books on 2019-07-15 05:00:00Imagine if NASA and its archives were shot with the same reverence and attention to detail as an Apple product. This is exactly what you'll find in B

Byredo introduces their new eyewear range 2019-07-15 03:00:00What began as a fragrance brand is slowly evolving into a full-on luxury goods company as Byredo adds eyewear to its range of fragrances, leather good

000 releases its tenth issue 2019-07-15 03:00:00Niche publishers like 000 continue to prove that print is alive and well amid a struggling magazine market. Focusing solely on Porsche enthusiasts wit

Bertucci Japan's A-1S delivers stealthy field watch styling 2019-07-15 03:00:00Bertucci has released a limited edition A-1S Field for Japan and while it's a Japanese exclusive, it won't be too hard to get your hands on one if y

The adidas Archive visualizes the brand's history through 2019-07-15 03:00:00Whether it's Yohji or Yeezy, there is no denying adidas' massive impact on pop culture through the years. Taschen and authors Christian Habermeier a

Ducati's new limited edition Panigale celebrates 25 years 2019-07-15 03:00:00Considered by many to be one of the most beautiful and iconic Ducatis ever built, the 916 is celebrating its 25th anniversary with a limited edition P

1 Hotels opens its first west coast property 2019-07-12 22:09:271 Hotels is bringing its sustainable approach to luxury hospitality with its first hotel on the west coast. Now open on Sunset Blvd. in West Hollywood

Canyon cuts no corners with its new Ultimate 2019-07-12 20:08:24Canyon wanted to build the best racing bike out there with a lightweight disc brake road bike that made no compromises when it came to performance. Th

Real Men Real Style

5 Rules To Wear Canvas Sneakers (Even If 2019-06-29 07:55:21The post 5 Rules To Wear Canvas Sneakers (Even If You’re Over 30!) Ultimate Men’s Guide appeared first on Real Men Real Style. Related po

10 Things Stylish Men NEVER Do (Not Even 2019-06-27 07:55:46The post 10 Things Stylish Men NEVER Do (Not Even In Their Dreams) appeared first on Real Men Real Style. Related posts:Seduce With Style | Sexiest C

10 Style Tips For Men: Simple Things ANY 2019-06-25 07:55:04The post 10 Style Tips For Men: Simple Things ANY Guy Can Do To Look Better appeared first on Real Men Real Style. Related posts:Gen X vs Gen Y &ndas

How To Attract Women Easily (Without Talking) 2019-06-22 07:55:25The post How To Attract Women Easily (Without Talking) appeared first on Real Men Real Style. Related posts:Gen X vs Gen Y – Difference Between

10 Kick Ass Life Lessons The Military Taught 2019-06-20 07:55:28The post 10 Kick Ass Life Lessons The Military Taught Me appeared first on Real Men Real Style. Related posts:2015 Holiday Gift Guide | 125 Practical

5 Simple Habits For A More Productive Life 2019-06-18 07:55:13The post 5 Simple Habits For A More Productive Life (How To Get Sh!t Done Fast!) appeared first on Real Men Real Style. Related posts:5 Bad Habits Th

10 Quick Tips To Increase Confidence (Build Your 2019-06-15 07:55:22The post 10 Quick Tips To Increase Confidence (Build Your Self Esteem) appeared first on Real Men Real Style. Related posts:5 Simple Ways To Boost St

How To Spot A Liar (Bad Body Language) 2019-06-09 07:55:35The post How To Spot A Liar (Bad Body Language) appeared first on Real Men Real Style. Related posts:Have The Courage To Be The Best Dressed Man In T

10 Rules For Buying A Suit (Men’s Suit 2019-06-08 07:55:02The post 10 Rules For Buying A Suit (Men’s Suit Buying Guide) appeared first on Real Men Real Style. Related posts:5 NEWBIE Style Rules To Brea

Dads and Grads: The Ultimate RMRS Gift Guide 2019-06-07 07:55:53The post Dads and Grads: The Ultimate RMRS Gift Guide 2019 Edition appeared first on Real Men Real Style. Related posts:Guide to the Suit Jacket Blaz

10 Reasons You’re Going Bald (Hair Loss Causes 2019-06-06 07:55:55The post 10 Reasons You’re Going Bald (Hair Loss Causes In Men) appeared first on Real Men Real Style. Related posts:Harvey Specter Suits 10 R

Maxim - The Ultimate Guys

Jennifer Lopez Gave Soccer Champion Carli Lloyd a 2019-07-15 15:13:05Following her World Cup victory, U.S. women’s national team star Carli Lloyd attended Jennifer Lopez’s “It’s My Party” c

The Special-Edition Ducati Panigale Celebrates 25 Years of 2019-07-15 14:33:34Ducati is celebrating the iconic 916 superbike's 25th birthday with an exclusive model brimming with racy components. The Panigale V4 25° Anniver

Watch the First Official Trailer for 'Kingsman' Prequel 2019-07-15 12:45:47The first official trailer for Kingsman prequel The King's Man offers a look at the WWI-era origin story behind the world's first secret super

Pablo Escobar’s Brother Alleges Tech Billionaire Elon Musk 2019-07-15 12:30:01It's not every day one of the world's most visible high-tech billionaires and the family of one of the world's most infamous drug kingpins get into

Scarlett Johansson Explains Remarks On Hollywood Diversity that 2019-07-15 11:16:25Scarlett Johansson has issued a statement attempting to clarify what she meant by a controversial comment about political correctness in Hollywood.&nb

The Best Tech, Menswear, and Grooming Deals for 2019-07-15 09:48:36It's that time of year again. Amazon Prime Day is upon us with dirt-cheap sales on some of the best menswear, grooming, and tech deals you can get yo

Marlon Brando's 'Apocalypse Now' Rolex Can Now Be 2019-07-15 08:00:00In 2014 Hodinkee named it one of the "12 great missing watches" – Marlon Brando's Rolex GMT-Master from the iconic Vietnam War flick Apocalyp

311 Frontman Nick Hexum Eats Keto to Stay 2019-07-15 07:30:00311 may released their first chart-topping single nearly 25 years ago, but frontman Nick Hexum is arguably in the best shape of his life. Before the f

'Bond 25': Lashana Lynch Takes Over 007 Code 2019-07-14 13:05:46Will we see a woman play James Bond? A person of color? A black woman? Well, not yet, as far as we know. But the Daily Mail reports we will see a blac

Johnnie Walker Blue Label Ghost & Rare Glenury 2019-07-14 10:06:32Johnnie Walker's final installment in its limited-edition Blue Label series is perhaps the most striking yet. Johnnie Walker Blue Label Ghost &a

The Roush F-150 Nitemare Is World's Quickest Production 2019-07-13 07:00:00Roush Performance has transformed pickups into menacing customs before, but the Michigan-based shop says its latest build is "the quickest production

This Insane Hotel Room Has a Full-Size Boeing 2019-07-12 14:11:44A Tokyo hotel is offering a high-flying room perfect for anyone who’s ever wondered what it feels like to pilot a passenger jet.  Toky

Breaking Muscle

Loaded Carries Boring? Nah! They're Essential New! 2019-07-20 15:44:34Oddly, carrying is one of the most common things we do in life—and also it is one of the most challenging things. We often talk about the import

Hacking the Hack Squat 2019-07-14 12:41:16The hack squat was originated in Germany and derives from the word hacke (heel). You'll need to know more than that to make it work for you, though.

Create Athletic Children in This Fertile Age for 2019-07-14 12:16:24Fostering physical activity from a young age instills discipline, promotes fun, and produces a more social child. I spoke to my new friend Jiang today

The Efficacy of Percentage-Based Training Programs 2019-07-14 07:54:14How do we make sure we’re using the correct weights as we base percentages off of a max that may change during a two or three-month long trainin

Use Bands to Build Bulletproof Abs 2019-07-08 16:37:17Bands are particularly useful for the core because they force you to stay as tight as possible and help to create tension in your body. Physio bands a

Strengthen Your Strict Press 2019-07-07 16:15:52Different positioning for your strict press may allow for better translation into other overhead lifts.   read more

Add New Disciplines to Your Training, Part 3: 2019-07-01 05:57:48And in denying your exploration into other expressive forms of movement and practices, you’re denying your own unique individuality. Part 1 of t

Add New Disciplines to Your Training, Part 2: 2019-07-01 04:57:48If you want to develop yourself through many practices, even if only very slowly and recreationally, you need to create structure before you add. Part

Add New Disciplines to Your Training, Part 1: 2019-07-01 03:57:48You want to add yoga to your Olympic weightlifting or try martial arts with your powerlifting? Let's see what makes sense.   The question will

How to Put Your Body to Use for 2019-06-30 12:32:39People need more physical movement, more time in nature, and more connection. What if living life made you healthy? Just imagine a world where everyda

The Future of Video Replay for Weightlifting 2019-06-27 16:57:02In the IWF rules, four cameras are used, one near each referee and another behind the platform. Over two consecutive weekends in May I was able to of

The Bathroom Break Kettlebell Strength Plan 2019-06-27 14:42:56Following this daily plan, you can make tremendous strength and fitness gains while hardly investing any extra time. I drink a lot of water and coffe

WWD Men's

EXCLUSIVE: Cerruti 1881 Parts Ways With Jason Basmajian 2019-07-03 11:33:49The designer is leaving by mutual agreement with Hong Kong-based parent company Trinity Ltd. in order to pursue other opportunities.

Derrill Osborn, Former Men’s Fashion Director for Neiman’s, 2019-07-03 00:45:07He is credited with helping bring European designer men's brands to Neiman Marcus in the Eighties.

Derrill Osborn, Neiman’s Former Men’s Fashion Director, Dies 2019-07-02 09:20:16Services will be held shortly.

J.Hilburn Names New CEO 2019-07-01 19:19:17Dave DeFeo had been ceo of the Worth Collection for over a decade.

Wrangler Introduces Rooted Collection Sourced, Created in America 2019-06-28 11:24:29The line of jeans and T-shirts use cotton grown, milled, cut and sewn in the U.S.

Launchmetrics’ Numbers Support Strength of Paris, Italian Men’s 2019-06-28 11:04:32The firm analyzed media placements from the spring '19 season.

Ntwrk Receives Funding From Drake, Live Nation 2019-06-27 16:59:55The investment will also fund the launch of Ntwrk Presents, an event franchise.

Montblanc and Bape Team on Accessories Collection 2019-06-27 11:00:28The companies have launched a limited-edition co-branded collection of every day essentials at select Montblanc and Bape stores and online.

Men’s Spring 2020 Trend: Hang Loose 2019-06-27 00:01:25Men’s designers upped the volume for spring, featuring ponchos, baggy knitwear and looser cuts on suits and trousers in their collections.

Men’s Spring 2020 Trend: Graphic Art 2019-06-26 00:01:18For spring, many designers collaborated with artists to create works of art on the men’s runways, as bold prints and patterns stole the shows.

Retailers Embrace Feminine Side of Men’s Shows in 2019-06-25 01:05:42Dior, Louis Vuitton, Dries Van Noten, Casablanca, Nanushka were labels singled out by buyers.

Men’s Spring 2020 Trend: Pastel Path 2019-06-25 00:01:08Pastels made a strong showing on the men's runways in Europe this season. Bright shades shone through in loose tailoring, sportswear and more.

T Nation Articles

7 Reasons You're Stuck at Medium 2019-07-12 08:00:00This is the advice someone would give you if he were brutally honest and didn't give a damn about your feelings. Wear your cup.

Tip: The Barbell Curl That'll Make You Puke 2019-07-12 07:00:00Think you know how to do barbell curls? Think again. You probably don't.

6 Meathead Myths – Debunked 2019-07-11 08:00:00Many lifters still believe them. Do you? Find out here.

Tip: Can You Boost Testosterone with Diet? 2019-07-11 07:00:00It's a tricky topic. Here's what to do and, more importantly, what not to do.

Question of Strength 57 2019-07-10 08:00:00Choose the right lifts for your limb length, stop stimulating your traps during shoulder exercises, and find out if your fitness tracker is crap.

Tip: The Bodyweight Superset for Big Arms 2019-07-10 07:00:00Ditch the weights and build some real size. Sounds crazy, but this superset should be the foundation of your biceps and triceps training.

The 5 Greatest Rowing Exercises 2019-07-09 08:00:00A strong row can change everything. Not only will it build your back, it'll improve your overall performance. Here are the very best variations.

Tip: Strict Diets vs. Your Metabolism 2019-07-09 07:00:00Here's what you need to know about rigid eating plans, adaptive thermogenesis, and metabolic compensation.

Unleash Your Testosterone! 2019-07-08 08:00:00Is a lot of your natural testosterone bound up in your body, unable to be used? Probably. Here's exactly how to free it up.

Tip: Change Your Attitude About Achy Joints 2019-07-08 07:00:00Think achy joints are a good reason to sit out another workout? Screw that.

Tip: Benefits of Combining Weed with Exercise? 2019-07-07 07:00:00Almost every article you've read on the subject says pot and exercise don't blend. Now comes a report that turns all that on its head.

Tip: Two Sumo Deadlift Myths, Destroyed 2019-07-06 07:00:00If you want to pull more weight with better form, don't fall for these lies.


The 5 Types of Landowners Who Will Give 2019-07-12 14:00:33Successfully gaining permission for hunting on private land hinges on knowing your audience. Understanding the personality types, backgrounds, and nar

Handheld GPS Devices to Find Your Way Home 2019-07-11 13:44:39Nobody likes to get lost, and for a long time, the best way to prevent that from happening was learning to use a map and a compass. But thanks to adva

21 of the Best Colleges for Hunters and 2019-07-10 14:00:30College doesn’t have to put an end to hunting, fishing, and shooting sports. These 20 schools all offer plenty of outdoor opportunities, resourc

The 25 Best New Guns, Knives, Bows, and 2019-07-09 17:10:31We pick the best new hunting gear of 2019.

Our 10 Favorite Customized Zippos for Hunters and 2019-07-08 19:00:57Over nearly one hundred years, the Zippo lighter, which some could argue is the most famous of all reusable lighters, has garnered a cult following. I

Three Reasons Why Big Camping Cots Are the 2019-07-08 18:45:00If you're going car camping or cabin camping and don't want to sleep on the ground, consider buying a good cot. Here's why big cots are better (if

How To Pick the Best Spinnerbait Blade for 2019-07-08 13:48:21Walk into Lonnie Stanley’s office—or step onto his boat, which is in effect an extension of his office—and if it looks like a spinne

Walkie Talkies for Staying Connected When You’re Miles 2019-07-05 16:00:13When it comes to the safety of my friends and family in the woods and on the water, walkie-talkies are hard to beat. I continually lean on them to sta

Hunting Jungle Deer During the Summer Rut in 2019-07-05 14:00:26A miserable—but rewarding—bowhunt for whitetail deer during Florida's summer rut

How to Make Exploding Shooting Targets 2019-07-04 17:00:32A DIY guide to making shooting that go BOOM!

The Best-Tasting Backpacking Meals to Keep in Your 2019-07-04 16:35:57Whether you're hunting, fishing, or simply exploring some far off terrain you've never seen before, traveling in the backcountry often requires some

The Beach Bum’s Guide to Surf Fishing for 2019-07-04 13:30:11The tips and tackle you need to surf fish for sharks at night


The Best Weekend Bags Under $150 – 2019 2019-06-21 13:30:21Head out of town in style with these affordable weekender bags. The post The Best Weekend Bags Under $150 – 2019 Update with Video! appeared fir

The Getup: What to Wear on a Hot 2019-06-20 13:14:32Staying cool and comfortable in near-tropical temps takes a little planning. We’ll help you pull it off. The post The Getup: What to Wear on a H

The 13 Best Picks for Masculine Bedding: Comforters, 2019-06-17 21:30:51It’s time to upgrade your comforter from “university student” to “young professional.” The post The 13 Best Picks for Ma

Whoa! $34 Jeans Made with Cone Mills White 2019-06-14 21:17:07Stock up on premium denim at a major discount. The post Whoa! $34 Jeans Made with Cone Mills White Oak Denim at Jomers Right Now appeared first on Pri

Live Action Getup: What to Wear to an 2019-06-12 21:01:26Cool, comfortable, and (smart) casual takes a night out. The post Live Action Getup: What to Wear to an Evening Brewery Tour appeared first on Primer.

5 Under $50: Summer in Style 2019-06-11 13:42:30Save on essentials for your best summer yet. The post 5 Under $50: Summer in Style appeared first on Primer.

Why You Should Pick Up a Film Camera: 2019-06-10 08:00:07The camera on your phone works fine...but how many of those shots are hanging on your wall right now? The post Why You Should Pick Up a Film Camera: W

3 Short Sleeve Button-Ups That Inspire Confidence And 2019-06-06 12:46:30Why don't they make shirts for the heat of summer out of the performance technology we rely on when we work out? Turns out, they do. The post 3 Shor

The Getup: How Do You Pull Off Smart 2019-06-04 22:58:21Just when you thought you had finally perfected Smart Casual, along comes summer to throw you off your game. Luckily, we’ve got a Getup for that

Disclaimer and Notice:WorldProNews.com is not responsible of these news or any information published on this website.